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Industry dynamics

China Mobile signed 10 content providers to promote cell phone reading.

China Mobile signed 10 content providers to promote cell phone reading.


On September 23rd, China Mobile will sign 10 content providers today, with a view to jointly promote the development of mobile phone reading industry.


In September 23rd, China Mobile mobile reading Summit Forum was held in Hangzhou. In addition to exploring the development of mobile phone reading industry, China Mobile will also sign 10 content providers with a view to jointly promote the development of mobile phone reading industry.


China Mobile has already worked with more than 400 publishers. It is reported that China Mobile and content providers will be proportionately divided. In cooperation, content providers provide appropriate content. China Mobile mobile reading base is responsible for content operation, technology support and marketing promotion.


In March 2009, China Mobile invested 50 billion yuan in Zhejiang to support the construction of Zhejiang mobile phone reading base. It is reported that the base is intended to rely on the scale of China Mobile's users, to focus on the content of the content of all kinds of resources to promote the new book distribution mode, and promote the development and promotion of China Mobile "G3 electronic reader".